What Does a Part-Time GTM Engineer Actually Do?
A practical guide to what a part-time GTM engineer does: targeting, data, outbound workflows, handoffs and pipeline reporting for B2B teams.
Read the field noteIDEAS FROM THE OPERATING LAYER
GTM Field Notes
Practical, first-person guides to finding the right accounts, connecting the work and learning from the pipeline—written by Jonathan de Belen, a Filipino GTM engineer based in Vietnam.
A Budget-Aware Lead Generation Waterfall for B2B
A cost-conscious B2B lead generation waterfall: narrow the ICP, use existing data, enrich only gaps, verify send-ready contacts and scale from evidence.
Read the field noteReport Leads, Interested Replies and Opportunities Without Blurring Them
Separate leads, positive replies, sales-accepted conversations and opportunities in B2B reporting so founders can see what prospecting contributed.
Read the field noteBUILD A BETTER PATH TO MARKETYou’ve made a good product.
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